NEW ARRIVALS
THE BLEU STANDARD
AMR presents THE BLEU STANDARD, a collection inspired by the quiet rhythm of everyday urban life and the heritage of French workwear. Centered around washed blues, soft neutrals, and earthy tones, the collection reinterprets familiar staples—such as utility jackets, everyday shirts, and versatile trousers—through relaxed silhouettes and subtle functional details. Rather than making a loud statement, these adaptable, well-crafted pieces emphasize texture and comfort, designed to be lived in, styled intuitively, and become a reliable foundation for daily dressing.
AMR Hand writing logo hemp slim fit t-shirt
IN BABY BLUE AND POWDER PINK
LE FAUVE
AMR’s ‘Le Fauve’ collection merges untamed wildlife instincts with sharp urban architecture, acting as stylish armor for the concrete jungle. The line reimagines classic leopard and zebra motifs across structured outerwear, everyday denim, and sleek layering pieces. Grounded in earthy tones and midnight blacks with bold flashes of pink and metallics, the collection ranges from commanding trench coats to second-skin fits—empowering the modern individual with confidence, metropolitan sophistication, and an undeniable primal edge.
Online Exclusive
Spend ฿5,000 or more and receive an AMR Daily Duty Scarf Small in Blue
(value ฿1,290).
Promotion valid from 1 November, while stocks last.
WARDROBE
Our new line goes back to our roots of bringing and reinterpreting the true essentials of a wardrobe. What a global woman and man wear and have int their wardrobe in our eyes. Each pieces were designed for its versatility, from its fabrics to its construction with it being an essential philosophy in mine.
Classic silhouettes are reimagined through updated fabrics, colours, layers, and textures—creating an effortless pre-fall wardrobe for the everyday city woman.
